OVERVIEW
Writing Advantage® is a remarkable one-day programme from FranklinCovey that helps you gain control of what you write, how you write it and how others receive it. You learn the latest, most successful writing methods in the business world from the leader in communications training. FranklinCovey has taught more than 250,000 communications programmes since 1972. We're also known for the Franklin Planner and the No. 1 best-selling business book of all time, The 7 Habits of Highly Effective People® by Dr. Stephen R. Covey.

WHO SHOULD ATTEND & WHY
In today's competitive business world, sharp, convincing writing is critical for success. Expressing your ideas succinctly without leaving anything to interpretation is a skill you can easily learn with Writing Advantage®.

It's no secret. The better you write, the greater your advantage to seamlessly integrate your ideas into understandable documents. Surprisingly, many professionals spend up to three hours each day attempting to express themselves in writing, only to produce reports, memos and other correspondence that have little impact. If you're struggling to get your thoughts in writing, or have trouble even getting started, Writing Advantage® will improve the way you communicate forever. By strengthening your writing skills, you'll be able to increase productivity, tackle challenges promptly and get your point across more efficiently.

KEY BENEFITS & OBJECTIVES
Write Your Way to Better Results Writing Advantage® helps you write with power and impact so that you get your point across every time.

You'll gain the skills to:

• Approach writing tasks with confidence
• Break assignments into manageable pieces to reduce stress and avoid writer's block
• Organise your document so that it will be read immediately
• Improve productivity by collecting all necessary information before starting to write
• Increase credibility by communicating powerfully, logically, concisely and professionally
• Motivate your readers to action through timely, accurate information
• Get the results you want with effective documents

Boost Your Performance
No matter what you're writing, Writing Advantage® helps you gain the confidence to produce more effective documents. With Writing Advantage®, you will learn how to write letters, memos, e-mail and reports that help you achieve your objectives.

KEY LEARNING OUTLINE
Proven Process for Clear, Concise Writing Your success as a writer depends on inspiring others to read what you've written. And that's no small challenge in an information-flooded work environment. With Writing Advantage®, you learn about quality writing standards and how to apply a straightforward writing process in order to plan, design, draft, review and revise documents.

Plan Your Task: Learn how to use the document planner, brainstorming and collaboration techniques to determine the document's purpose, your readers' needs and desired actions.

Design Your Message: Apply principles of organisation including the four-box method to design an effective document.

Draft Your Document: Discover how to bring all the pieces of the document together to write a well-constructed draft quickly.

Review and Revise: Practise peer review, collaboration and revision with fellow participants in order to refine your documents.

RESULTS & FEEDBACK
"I spent 22 years working for Bonneville Communications as a film writer, director and producer. During that time, I attended a variety of workshops and training programs. I can say without hesitation that the Writing Advantage® programme is the most useful and practical training I've ever attended." Stan Ferguson, Stan Ferguson, Inc.

PROGRAMMES THAT WORK FOR YOU!
At the programme, you'll receive a valuable guidebook with reference information, writing exercises, an easy-to-use document planner and organiser forms that fit the Franklin Planner. You'll also receive the award-winning FranklinCovey Style Guide, which covers the most current styles and practices used in today's business communications.

Discover the Writing Advantage® for yourself at our public, on-site or private programmes.

PROGRAMME FORMATS
Open Enrolment: Held in many cities throughout the UK & Ireland.

Corporate, In-house Workshops: Conducted at your place of business and customised to suit your organisation's needs.

Certification Workshops: A FranklinCovey certification workshop empowers your organization's facilitators to teach FranklinCovey curricula throughout your organization. Certified in-house facilitators play pivotal roles in helping their fellow employees sustain a high-performance culture rooted in enduring principles of effectiveness.

For locations and dates of programmes near you and for information on group discounts call 0845 200 4200, email us.